White House Chronicle- Power of New Media

Podcasts, social media, blogs, oh, my! These communications sources have been simmering in U.S. elections for years, but came to a boil in the 2024 elections. Geoffrey Cowan, director of USC's Annenberg 's Center on Communication Leadership and Policy, discusses the rise and impact of the new media with Host Llewellyn King and Co-host Adam Clayton Powell III.